Marketing from WebOptimising - Search Engine Optimisation (optimization). Marketing Consultancy and Media, UK

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Market Optimising

Davidson House, Forbury Square, Reading Berkshire, RG1 3EU

Tel: 0845 652 9861 UK
Fax: 0208 711 2553 UK

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Marketing Consultancy
We can offer a comprehensive marketing planning consultancy which cover the following areas and requirements:

We have vast experience of research, development and identification of consumer profiling for the benefit of your selling proposition and have developed statistical and formula packages for Geographic and Demographic targeting.

•	Market size, structure, supplier/product segmentation
•	Competition: financial's, business/product strategy, advertising strategy
•	Market trends and influencers
•	Advertising analysis: methods, level of spends
•	Identification of Strengths, Weaknesses, Opportunities and Threats (SWOT analysis)
•	Consumer/Customer research: opinions, behavior, trends, testing new product/service ideas

Planning: development of a commercial marketing plan to achieve agreed business objectives. Experience across all market types.

Brand: development planning.

	Implementation: Managing the implementation of the agreed marketing plan to achieve the clients business objectives.
•	Out of house: executing the promotional and communication elements of the marketing plan. E.g. web site design, PR, advertising etc
•	In-house: getting required marketing ops set-up in house: e.g. processes, info systems

Our consultancy planning and implementation services are often used where clients have the following needs:

•	Needs some additional Marketing expertise that they don’t have in-house
•	Is short on time
•	Need more resources to work on a specific project
•	Hours can be matched to their needs so they don’t carry cost for times when they don’t need the resource
•	Need a fresh pair of eyes to generate new ideas
•	Need highly skilled marketing expertise without the extravagant costs of some consultancies

Business Location Planning Consultancy and Business Growth:
Experts in location planning for business growth.

Specialist developed techniques for evaluating and determining locations and order of launch, which will provide the most efficient, economic and successful growth.

Territory definition and alignment for franchise businesses.